The fifth edition of Vodafone Icons music reality show has been officially launched with a focus on talents from senior high schools.
Speaking at the launch in Accra recently, Chief Marketing Officer at Vodafone Ghana, Agnes Effah, said the idea is to offer contestants a solid foundation in what could be a potentially commercially viable career.
According to her, the Vodafone Icons – high school edition – would offer high school students skills to prepare for a future in music composition and engineering, among others.
“We will be seeking to discover, groom and showcase high school musical bands to give them the needed exposure and foundation to realise their musical dreams. This also falls in line with the vision of the Ghana Education Service to provide relevant and holistic education that will enable students acquire skills to assist them in developing their potential,” she said.
Auditions would be held in the northern, southern and central parts of Ghana. Successful contestants will undergo further grooming by the judges, professional voice coaches and choreographers.
The winning band for this year’s event would get a music studio with a complete band set and laptops with audio editing software.
“The winning band will represent Ghana at the Global High School Musical Contest organised by Vodafone in Turkey, and each member of the band will also receive an educational scholarship.
“Consolation prizes (9 finalists): Each school will receive a PA system, shopping vouchers, mobile phones, tablets and Vodafone souvenirs/hampers,” Mrs Effah said.